Brad Pitt launches into cosmetics in France

Seraphine Roger

The American actor has just unveiled a new project: beauty products inspired by his property in the south of France.

Brad Pitt has decided to enter the cosmetics market. Called “The Domain,” its face care line promises to “help slow the signs of skin aging.” The idea developed at his property in the south of France, the Château de Miraval. He was therefore inspired by the properties of the vine and the grape to design the products.

The cosmetic line is non-gendered, vegan and made in France. The sale prices are apparently at the height of the ambition of the actor of “Fight Club”. To get a “Le Domaine” cream, you will have to spend 275 euros and 350 euros for a serum.

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For this new project, he is again assisted by the Perrin family, wine owners and now friends of the American star. In collaboration, they have already launched the Miraval rosé as well as the Fleur de Miraval champagne, served at the Oscars ceremony last March.

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As a reminder, the Miraval property, located in the Var, is still a point of contention in the divorce proceedings between the actor and his ex-wife Angelina Jolie. In 2011, the couple bought the estate and its vineyard, of which they shared the exclusivity with Marc Perrin, winemaker. In 2021, Angelina Jolie sold her shares to winery Tenute del Mondo. Brad Pitt, meanwhile, still owns his shares, through his company Mondo Bongo.